Free Bleeding

The why, the what, the how.

What is free bleeding?

Free bleeding is the practice of menstruating without blocking or collecting the period flow, and while people have been doing it for centuries, in recent years it has become a subject of public debate - Clue




You may or may not have heard of it. You may have seen Gandhi after running the 2015 London marathon with her menstrual blood on her pants due to free bleeding. It went viral and hit major headlines with a barage of either love or hate. 

Free bleeding can be for a number of reasons - some people prefer it to bleeding into a cup/pad/tampon and some people just can't afford period products. Some people free bleed all the time and some do it part time. 

There are no rules when it comes to free bleeding!

We should also point out there is nothing medically hazardous or unhealthy about free bleeding. It is seen today in western world as a stand with those that can't afford period products and as a humans right to be. With no shame and having a natural bodily function.

Cass Clemmer posted a picture in 2017 of blood on his pants to show that periods don't just happen to women and ilo are working with the amazing Kenny Jones to open up the conversation that it isn't just women who bleed. You can see his instagram post here.

There is so much to it and yet so little to free bleeding. If that's what feels comfortable to you, do it. If it doesn't don't. If you want to try it part time, do, if not don't. Maybe if you're new to it, how about you try it when you're at home and you feel in a comfortable space. We'd love to know how you get on!

More than just a practise, free bleeding is a movement to bleed and allow periods to be open and in public without shame or guilt.


Don't forget to use the code ILO10 for 10% off one of our 100% organic cotton tampon or natural bamboo pads. 


  • Shop Now